When you’re growing a startup or small business, it’s tough to forecast your revenue and make the right full-time hires. Your needs and budget are always changing — and a full-time social media manager might feel financially risky.
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Which it is. Hiring is also a time-consuming process — if it weren’t, recruiters wouldn’t have jobs. It can take months for you to find a great fit, and even when you think you have, there’s some guesswork involved. If you’re not a social media manager or expert yourself, how can you really know if you’ve vetted for the right skills?
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Too often, businesses invest a ton of resources in making a full-time hire only to learn they made the wrong call months later –– resulting in a poor return on investment.
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Some businesses understand and value the flexibility of contract work, so they go to agencies to service their needs for a set period of time. The trouble with this is businesses typically have limited resources, and exorbitant agency pricing often only brings in lackluster results. You’re just one of many clients for them, and monthly retainers can truly break the bank, especially if you don’t meet your revenue goals for a month or two.
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Freelance hires are more cost-effective, and come with much more room to iterate. But with the freelancing industry growing ever-bigger and more popular, it’s hard to find the qualified candidates in the crowd. Plenty of freelance marketers claim to be experts in particular verticals to get more work, but after a project or two it becomes evident they’re not.
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Luckily, that’s where MarketerHire comes in. Our expert network of pre-vetted talent makes hiring a freelance social media manager a no-brainer.