Full-hire hire or agency? It's a false binary.

It takes a ton of time, energy, operational know-how and strategic thinking to succeed on Amazon — and trying to wing this thing alone is a surefire way to fail. If you’re just starting out on Amazon, you should hire an Amazon marketing services expert.

With that in mind, you typically have two choices: find a full-time hire, or outsource the work to an Amazon marketing agency. Neither is great.

Finding the right full-time hire is a lengthy, expensive, and often risky process. It could take months to find the right person, and if you’re not an Amazon marketing services expert yourself, how can you be sure you’re screening for the right things?

All too often, months are invested into hiring someone only to discover a few months down the line that it’s not the right fit. At that point, you’ve spent a lot of time and money, yet you’re nowhere near your marketing goals.

That’s some serious opportunity cost.

Alternatively, you could outsource the work to an agency. Growing businesses tend to prefer this because it’s a more flexible arrangement than a full-time hire. The trouble is, while agencies may be more flexible, they’re exorbitantly expensive. Big firms are known for their overworked account managers and juggle a slew of clients, which often means lackluster marketing campaign metrics and details slipping through the cracks.

That’s why MarketerHire believes in matching top Amazon marketing freelancers with businesses to achieve their marketing goals. With this model, Amazon businesses get the time and attention they deserve with a flexible, reasonably-priced expert.